Surveys
Surveys in AudiAInce provide quantitative research capabilities powered by AI personas. Run product surveys, concept tests, and competitive analyses in minutes instead of weeks.
Survey Types
Product Survey
Standard product feedback survey covering:
- Overall interest and appeal
- Feature importance ranking
- Price sensitivity (Van Westendorp analysis)
- Purchase likelihood
- Open-ended feedback
Concept Test
Test new ideas before building them:
- Concept clarity and understanding
- Uniqueness perception
- Value proposition strength
- Improvement suggestions
Competitive Analysis
Compare your product against competitors:
- Head-to-head preference testing
- Attribute-by-attribute comparison
- Switching propensity
- Market share estimation
Creating a Survey
- Go to Survey in the app navigation
- Select your product
- Choose a survey type
- Configure questions (or use AI-generated questions)
- Click Run Survey
AI-Generated Questions
Our AI can generate survey questions based on your product and research goals. Simply describe what you want to learn, and we'll create appropriate questions.
Understanding Results
Summary Metrics
- Sample Size - Total respondents
- Confidence Level - Statistical confidence of results
- Net Promoter Score - Overall recommendation likelihood
Question Analysis
Each question shows:
- Response distribution (chart)
- Statistical significance
- Segment breakdowns
- AI-generated insights
Calibrated Results
All results are calibrated against real-world base rates to improve accuracy. See Calibration for details.
Survey Settings
| Setting | Options | Description | | ---------------- | ------------ | ------------------------ | | Sample Size | 50-500 | Number of AI respondents | | Target Audience | Any/Specific | Demographic targeting | | Confidence Level | 90%/95%/99% | Statistical rigor |
Exporting Results
Export survey results in multiple formats:
- PDF Report - Executive summary with charts
- CSV - Raw data for analysis
- JSON - Structured data for integration
Keyboard Shortcuts
| Shortcut | Action |
| ------------ | ------------------- |
| S | Open Survey |
| S then R | View survey results |
Related Articles
- Products - Setting up products for surveys
- Calibration - Understanding result calibration
- Statistical Methods - How we calculate significance
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